BJ's Wholesale Club

About BJ's Wholesale Club


Job Category:

Brand Marketing


United States

Postal Code:


Approximate Salary:

Not Specified

Digital Marketing Specialist Job

BJ's Wholesale Club - Westborough Home Office, Massachusetts

Posted: 09/8/2018

BJ's Wholesale Club was the first retailer to introduce the warehouse club concept in the northeastern United States. Today, we’re a multibillion dollar operation with more than 200 clubs in 16 states from Maine to Florida.

While our Members know us for helping them save up to 25% off grocery prices every day, our Team Members  love us for providing a supportive and engaging workplace that’s committed to developing great talent.

If you’re a motivated and enthusiastic person who enjoys working collaboratively and is committed to providing great service for our Members, we want to hear from you. BJ’s offers a fast-paced, team environment with great training opportunities and competitive salary and benefits packages to help you  succeed.


The Digital Brand Marketing Specialist is responsible for managing a wide variety of strategic projects including, email, BJ’s App, Buy Online - Pickup In-Club and Same Day Delivery marketing, digital media and other digital channels. Additional responsibilities include, but are not limited to:

  • Manage the development and execution of marketing communication projects as outlined in the annual omnichannel marketing plan
  • Work directly with creative services and other departments to generate briefs, conduct meetings and presentations, traffic elements and distribute results reports
  • Work closely with internal resources, merchandising, creative teams and external partners (Epsilon ESP) to execute and plan emails
  • Proactively work with merchants and coupon management team to secure all information, approvals and materials for timely execution of email content calendar.
  • Actively participate in continuous process improvement to save time and money on all marketing projects.
  • Assist in Strategic, Creative and Production phases of Marketing assignments and objectives
  • Provide guidance to the design/production staff helping ensure Design and Production teams are working with proper project direction and requirements


  • 3+ year’s experience in a brand management or digital marketing role
  • Email marketing experience preferred (Working with an ESP, specifically Epsilon a plus)
  • Self-motivated, energetic and committed to achieving high quality results
  • Ability to manage several projects at one time with specific attention to detail and very well organized
  • Knowledge of marketing and advertising tactics, practices, standards and production
  • Background in retail operations, club operations, policies, systems preferred
  • Strong computer and presentation skills – Microsoft Excel knowledge a plus (Experience with coding [HTML] not required)
  • Bachelor’s degree preferred

BJ's Wholesale Club is committed to a policy of equal employment opportunity for all qualified team members and applicants for employment without regard to race, religion, color, sex, sexual orientation, age, ancestry, national origin, physical and/or mental disability, genetic information, atypical cellular or blood trait, marital and/or familial status, pregnancy, gender identity and expression, military or veteran status, or any other characteristics protected by applicable law.

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